Back then, I did not know where it would take me. However, I decided to choose architecture when I was a little girl. “Most students in Venezuela pursue traditional fields, such as law or medicine. “I was the one that designed the cheerleaders’ outfits, painted murals, and was the perfect partner to successfully achieve any creative assignment,” she says. Growing up in Venezuela Pierina was always known as the “creative one” in school. Her creative passion first sparked at a young age. From designing large scale architectural projects for Frank Gehry, to leading creative and design strategy for premium VR experiences for luxury fashion brands, her career has revolved around innovation and pushing the boundaries of technology to bring the physical and digital world closer together. Pierina has worked across different creative industries over the past 8 years. Pierina Merino, CEO and Founder of FlickPlay (Photo courtesy Pierina Merino) The first sparks of creativity The app creates immersive and gamified experiences that offer a new canvas for social storytelling, allowing users to create their own content to share in and out of the app. At its core, FlickPlay is a gamified video-sharing social app that combines interactive game elements with social media. Pierina Merino is the 29 year old Venezuelan tech entrepreneur behind FlickPlay, a new revolutionary platform changing the world of social storytelling through innovative use of augmented reality (AR). Augmented reality, FlickPlay, Latina tech entrepreneur, Latinas in technology, Pierina Merino, social media, social networks, social storytelling, tech startups
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